Callina
TIMELESS KNITWEAR that seeks QUALITY, STRIVEs FOR PERFECTION AND NEVER SETTLEs.

Each piece has a modern yet relaxed style, crafted from the softest of sustainable fibers with superior craftsmanship and quality. Celebrating the craftsmen & women who create our collections, each garment express the many moods that are entirely unique to your personality.

innovative Product Page100%
Photography Opportunities95%
 

Project Challenges

  • Tell an immersive brand story through a shopping experience.
  • Communicate the value of handmade and sustainable materials.
  • Develop a method to fully showcase how the products fit, flow, and feel.
  • Build a professional and unique site for a growing brand.

Solutions

  • Pair product with story on every page. Alternating between selling product and telling the story gives the user a full and immersive experience.
  • Use of large full width-no-gutter images shows off the beauty of the brand and is a great method for directing attention.
  • A scrolling product page allows the user to simply scroll to view all different product views, product videos, content about quality, and many other messages needed.
  • An ‘Attic Navigation’ allows easy access to any part of the site from any page.
 
Callina Homepage
Callina Collection Page
Callina Product Page
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Shopify

Callina uses Shopify to maintain orders, manage their site, and for many other tasks.

Awwwards

We were very proud to win an Honorable mention for Callina from Awwwards.

responsive design

Callina is a full responsive ecommerce site. We out a lot of effort in making the site look awesome no matter how or where you view it.

 
 

Agency: Radiator      Creative Director / Designer: Brian Metros