BEST:
A new look at urban fashion.

Fuck the rest. We are Best. – is this company’s slogan. This was such a fun site to work on for a group of awesome and dedicated people. This design won an Honorable Mention from Awwwards.

Quality of design assets100%
Amount of fun had100%
 

Project Challenges

  • The brand lacked a unified medium to deliver their awesome content on.
  • The need for a design system that took advantage of varying styles of lookbook photography.
  • A product page that showed more than just product images, but let the lifestyle of the products reign supreme.

Solutions

  • Moved the brand to the Shopify platform for all digital management.
  • Large fullscreen images while using a side nav that pushes the content to the right building a fully immersive and usable experience.
  • Dynamically pairing full width lookbook images directly below the traditional product details. This creates a large atmosphere that shows all the details of the product, how to pair the product with others, and how to look dope doing it.
 
Best: Homepage
Best: Collection Page
BEST: Product Page
 
Shopify

BEST uses Shopify to manage their store and all of their content.

Awwwards

BEST was recognized by Awwwards for exceptional design, receiving an honorable mention.

responsive design

This is a fully responsive site. It looks just as awesome on your phone as it does your tablet and desktop monitor.

 

Launch Site

 

Agency: Radiator       Creative Direction / Design: Brian Metros